Ellina comes from an ordinary family. Her parents are strict and made most decisions for her. As a result, she became quite passive and introverted until she was introduced to Amway. At first she just started out using the products, but then she developed the Amway business on a part-time basis when she decided to take on the responsibilities of sponsoring her new-found downline.
Ellina came to appreciate the lifestyles of Amway leaders who were able to enjoy freedom of time management coupled with life-long protection and strong friendships. She firmly believed that Amway could bring the kind of life she had been looking for, especially after seeing the tremendous strength of the company. From the trainings provided by Amway, she learned the skills in running a business. Most importantly, she gained personal growth and became more active and extroverted. Compared to her previous job, Amway gives her more room for development and control over her life.