Possessing the right kind of acumen and foresight, Annabella ran a number of businesses, all of which achieved real success. With her rich experience she eventually chose to develop the Amway business.
Running a traditional business needed Annabella's full attention all the time and she even had to work on holidays, so she began thinking about starting a business that could give her more freedom to be with her family. Soon after, a friend introduced her to Anita, Crown Ambassador Direct Distributor. The Amway business opportunity had really aroused Annabella's interest and she made the decision to start her Amway business. In 1997, she wrapped up all her other businesses and devoted herself fully to Amway. She understood no matter how successful she would be in traditional business, she would never get enough personal time, but as long as she built a solid foundation in Amway, she would gain much more free time for herself.